As one of the most popular promotional items, branded rollerball pens are guaranteed to improve marketing success. Personalized pens are inexpensive, highly usable items sure to leave lasting brand impressions. Invented by John Loud in 1888, metal ball pens are an office staple. From graphic design to fast food, every industry relies on these writing instruments. Customized with your logo, clients will remember your company every time they write something down. With a low initial cost and guaranteed advertising success, promotional ballpoint pens are a smart and safe investment.